home Lifestyle Fragrance Highs! – Feel good with b’Zire

Fragrance Highs! – Feel good with b’Zire

Launched in November 2015, b’Zire is the brainchild of N. Ramachandran and Bhavana Ramachandran. We spoke with Bhavana on the story behind b’Zire. She mentioned, both of them underwent formal training in the art and science of aromatic fragrances and in manufacturing perfumes and always wanted to do this as it was close their heart.


b’Zire is a uniquely multi-faceted insight into the world of fragrances, essential oils and plant aromatics – one that is imbued with an intricate knowledge of both, their empirical history and their medicinal dynamics.


Headquartered in Navi Mumbai, they have their retail outlet at Hiranandani, Powai, with more to launch.


Their mission is to be one of the leading distributors of perfumes, therapeutic oils & fragrances and health care products and make the world healthier and beautiful.

Their bestselling products include “fragrance energetics”

  1. Therapeutic Perfumes & Oils
  2. Smoking Cessation fragrances
  3. Kid’s Perfumes for their intellectual well-being
  4. Zodiac Perfumes for the spiritually networked
  5. Luxury Fragrances
  6. Skin & Health Care necessities.


Expansion plans include research and product development for – The Perfume Lounge, a multi-channel concept, combining a wholesale distribution network with a retail strategy, e-commerce, and a consumer catalogue.

Several retail outlets in India & overseas, a grand marketing and branding strategy that will make a global impact.


They’ve been recently awarded the National Award for Marketing Excellence in the “Most Innovative Concept Based Solution Provider In The Science Of Fragrances” category.

Bhavana Ramachandran will be conferred the “Super Woman Achiever Award” at an event to be held at the Taj Lands End, Bandra, Mumbai in February 2017.


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You can visit b’Zire at their flagship store at Shop No. 92, Heera Panna Shopping Complex, A.S.Marg, Powai or browse their products at their official website 

Follow b’Zire on our Facebook or call at 9323496510 / 9324307060.




Rene Griffin

Writing is her passion. With several years of experience in different fields combined with her extensive travels both domestic and global, she specializes in synopsis writing, proof reading, content and creative writing.